Prisma hypermarkets  //  Cooperative Hämeenmaa

Prisma is an affordable finnish family retailer. Since Prisma hypermarkets are national they have clear and strict marketing guidelines and visual identity.

When I was working at cooperative S Group’s regional cooperative Hämeenmaa I created Prisma’s marketing material for newspapers, shop displays, websites, banners and stores. I felt it was important to continue and follow the visual identity guidelines so that the consumer would see Prisma brand as solid.